By Tara Bennett
Move over popcorn and soda; bring on the pizza and a frosty margarita.
If you’re looking for dinner and a movie, the newly opened Baton Rouge location for Movie Tavern offers both under one roof. In fact, you can order, be served, and consume your meal all while watching a feature film. This cinematic dining experience, occupying the space that was formerly home to Citiplace Stadium, is the first full-service dine-in theater in Baton Rouge and the second Movie Tavern location in Louisiana.
“People love our concept primarily because it is a unique way to experience movies,” said Danny DiGiacomo, Director of Marketing for Movie Tavern. “It’s been widely popular, very successful, and so now we are bringing the Movie Tavern experience to Baton Rouge.”
With six million dollars’ worth of renovations made, the theaters, which seat just under 1,000 people total, feature comfortable stadium seating, with individual tables and a call button for service at each seat. The 10 theater screens themselves offer state-of-the-art sound systems, digital projection, and 3D capabilities. Movie Tavern specializes in creating a casual dining experience where servers discreetly maneuver through the rows attending to patrons, who can summon them at the touch of a button throughout the show.
With this latest addition to the Movie Tavern roster, the company has now grown to 20 locations and 165 screens in nine states. The Baton Rouge location is officially open as of Tuesday.
“BRAC is pleased to welcome Movie Tavern Citiplace,” said Adam Knapp, president, and CEO of the Baton Rouge Area Chamber (BRAC) in an Aug. 12 press release. “The citizens in our community are always up for an experience, and I’m sure Movie Tavern will be very well received.”
DiGiacomo said Baton Rouge was a great choice for the newest Movie Tavern location.
“There is such a strong, local film industry presence right there in Baton Rouge as well as university students, and we also are appropriate for families,” said DiGiacomo. “It is a perfect market for our concept.”
The 45,193-square-foot complex is considered a “premier” location for Movie Tavern, meaning it offers full wait service in all of its 10 theaters. There is also a large lounge equipped with three flat screen TVs and full-service bar in the lobby. The kitchen is also “70 percent scratch,” which allows for food customizations.
“We make a lot of food there on site, so we are able to accommodate guests who have special dietary requirements,” said DiGiacomo.
According to DiGiacomo, Movie Tavern servers attend a very extensive training program to learn how to take orders unobtrusively so guests may enjoy the film undisturbed.
Ticket prices for Fridays and Saturdays are $10 for adults, $8 for children 12 and under, and $9 for seniors or students. Weekday and matinee prices are slightly lower. Movies shown in 3-D carry a $2.50 upcharge. LSU student discounts will be available at box office only with valid student ID.
The casual dining menu includes an array of entrees, appetizers and popular food options such as burgers, pizza, and pasta. Signature cocktails include the Blackberry Kicker, Orange Dreamsicle, and HazleChata Martini. The full bar also offers a variety of margaritas, craft beers, a full wine list and daiquiris. And if you’d rather go the traditional route, fresh-popped popcorn, candy, and soda are also available for purchase.
The theater also provides special programming, including Breakfast & a Flick, which provides a variety of breakfast food options along with mimosas and Bloody Marys every Saturday and Sunday at 9 a.m. The classic film series Retro Cinema will begin in September.
While Movie Tavern does cater to adults, it is still family-friendly. To appeal to adults and families, no one under 17 will be admitted to Baton Rouge Movie Tavern without an accompanying adult.
To peruse today’s movies or buy tickets online, go to MovieTavern.com or purchase them at the theater box office when you arrive.
NOW PLAYING AT MOVIE TAVERN
Shaun the Sheep Movie (PG)
Straight Outta Compton (R)
Fantastic 4 (PG-13)
The Man From U.N.C.L.E. (PG-13)
Ricki & The Flash (PG-13)
The Gift (R)
Mission: Impossible – Rogue Nation (PG-13)