Dig Baton Rouge

The Jewel in the Crown

The next Miss USA will claim her crown in the Capital City.

Last week, organizers from the event announced the 2014 Miss USA Competition will air live from Baton Rouge, Louisiana on NBC Sunday, June 8 The Baton Rouge River Center.

“Since the inception of its Film Commission in 2007, the city of Baton Rouge has quickly become a filming destination for the entertainment industry,” said Donald Trump, owner of the Miss Universe Organization. “There has been an astounding amount of growth in a short amount of time with over 127 productions generating 700 million dollars directly for the city,” adds Trump. “We are happy the Miss USA telecast will put a focus on the huge economic development that has occurred there.”

“We developed strong ties with Mayor Holden and everyone in the Baton Rouge community when they hosted the Miss Teen USA pageant in 2005 and we anticipated coming back the following year. However, three weeks later, the city was faced with challenges left by Katrina when the population doubled overnight due to people in damaged areas seeking safety and shelter,” explains Shugart. “The sense of community that Baton Rouge has is incredibly inspiring and the hospitality shown to us while we were there was second to none. I am looking forward to bringing an event back to Baton Rouge to experience the charm of the Capital City.”

“We are delighted to host the 2014 Miss USA pageant,” said Paul Arrigo, President and CEO of Visit Baton Rouge. “The 2005 Miss Teen USA pageant was a huge promotional success. In 2014, we can look forward to prime time television exposure, international television distribution to almost 70 countries, vast web traffic, endless social media mentions, press coverage, and local economic impact.”

The Miss USA coverage will highlight the wonderful growth of the destination and its many offerings for visitors and locals alike. Whether it’s Mardi Gras, food, music, or the tradition of tailgating, Baton Rouge takes advantage of every opportunity to revel in the good times.

“It is an honor to host the Miss USA pageant in Louisiana,” Lt. Governor Jay Dardenne said. “It is an incredible opportunity for Baton Rouge to shine on a national stage and I expect the delegates will enjoy our unique culture and joie de vivre.”

The 2014 Miss USA Competition will feature contestants from all 50 states and the District of Columbia. Contestants will be judged in three categories: swimsuit, evening gown and interview. The show concludes with one contestant ultimately being crowned Miss USA 2014.

Last year’s telecast concluded with Erin Brady, Miss Connecticut USA, being crowned Miss USA 2013. The Miss USA telecast now reaches approximately 70 countries and territories. For more information, visit www.missusa.com.



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